BTSTV has officially entered a new era of expansion, marking the start of our second phase with the announcement of a significant multi-year partnership extension with global fitness brand Gymshark. This milestone follows a successful initial collaboration and serves as a foundation for a long-term strategic alliance aimed at elevating bodybuilding coverage.
The partnership comes at a pivotal time for the us, as June 2026 is stated to be a landmark month for the organization. This period of growth will include a rollout of multiple new launches and major developments designed to solidify our position as a primary destination for news across all divisions of the IFBB Pro League and NPC. The initiative reflects our commitment to providing comprehensive reporting and high-quality production for fans of the sport.
Since the launch of BTSTV, the focus has remained on bridging the gap between athletes and the community. The multi-year commitment from Gymshark provides the necessary resources to scale these efforts, ensuring that every division—from the Open to the newer categories—receives the visibility required in the modern competitive landscape. The upcoming developments scheduled for the remainder of this month are expected to introduce new formats and expanded reporting capabilities for bodybuilding enthusiasts worldwide.
